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Visual Measure:
With Inforiver, you can insert a new calculated column or measure at the visual level in a table or matrix without writing DAX.
A visual measure behaves like a regular measure that we create with the help of DAX and appears beneath all hierarchies.
It allows you to perform calculations directly within the visual without the need to write DAX code or modify the underlying data model.
Note: while creating visual measure , references section only list the measures available in your report. Refer the image below.
Visual Column:
A visual column is similar to a visual measure but appears at the end, outside any displayed category or category hierarchies.
Previously, when creating a new measure, the references section listed only available measures like Sales 2021 and Sales 2022. However, it now includes every instance of individual measures, such as Q4 - Sales 2022, Q3 - Sales 2022, and more.
Note: while creating visual column , references section includes every instance of individual measures, such as Q4 - Sales 2022, Q3 - Sales 2022, and more. Refer the image below.